Ecommerce Ad Creative That Lowers Your CPA

We create 1,000+ ads a month for ecommerce brands: UGC, statics and video built from customer research, launched every week and graded on revenue and CPA.

Get your free marketing plan

If performance does not improve in 60 days, we refund our management fees

+$1,098,692Monthly DTC revenue added

+$699,786Monthly DTC revenue added

+$361,590Monthly DTC revenue, $50K to $411K

+$250,344Monthly DTC revenue added

+$179,009Monthly DTC revenue added in 42 days

See all 26 case studies

01 — Our Strategy

Three creative problems that push up your CPA

Three problems usually push up new-customer CPA: ads that run until they fatigue, ads built on guesses instead of customer research, and tests judged on clicks instead of revenue.

Ads run until they fatigue

What’s Holding Brands Back:

The same few ads carry the account for months, and CPA climbs as the audience stops reacting to them.

Meta and TikTok need new creative to reach new buyers. When the newest ad in the account is weeks old, the same message keeps reaching the same people and cost per purchase creeps up.

How We Drive Growth:

We launch fresh creative every week, so a new ad is ready before the old one fades.

Our in-house team makes 1,000+ ads a month: statics, UGC and video, delivered in every format your placements need.

CPA as ads get olderIllustration

New ads launchedAds left to ageWeekly fresh creative

When the same ads run for weeks, CPA creeps up. A new batch every week keeps it steady.

Ads are built on guesses

What’s Holding Brands Back:

Hooks come from a brainstorm or a swipe file, not from what your customers actually say.

An ad that sounds like the brand talking about itself gets scrolled past. The words that sell are already in your reviews, surveys and support tickets.

How We Drive Growth:

Every brief starts from research: your reviews and surveys, your competitors' longest-running ads, and the angles that already won.

We turn your customers' words into hooks and scripts, then cast creators who match your real buyer. It's how COCOSOLIS took its creative into six new international markets.

Where every brief startsResearch before scripts

Customer reviewswhat buyers praise and complain about
Post-purchase surveyswhy they bought, in their words
Support ticketsthe doubts that stop a sale
Competitors' longest-running adsfrom the Meta Ad Library
Our past winning adsangles that already worked for similar products

Brief: hook, angle and the reason it should win

No ad goes into production without a reason to exist.

Tests are judged on clicks

What’s Holding Brands Back:

Ads get picked on CTR, likes and gut feel, so the ad that wins the report is not always the ad that makes money.

A cheap click from someone who never buys looks like a winner in the dashboard and still pushes your CPA up.

How We Drive Growth:

We grade every ad on revenue and CPA, test one variable at a time, and tell you in writing what to pause and what to scale.

Hooks, angles and formats are tested one at a time, so we know why an ad won. Every result feeds the next brief and a playbook of winning angles that stays yours.

How we pick a winnerGraded on revenue

What a click report shows

CTR
Likes and views
Cheap clicks

What we grade every ad on

CPA
Revenue
New-customer purchases

An ad with a great CTR can still raise your CPA. We call winners on revenue.

WHAT WE DO

How we make ads that sell

From the first research sprint to your next winning ad, this is how we lower your new-customer CPA.

OlifantCreative EngineEvery week, one loop, built to lower your CPA

Creative audit

We start by tearing down what's already running in your ad account: what's fatigued, what's missing, and which angles you haven't tried yet.

What’s included:

Every active ad reviewed: hooks, formats, and how long each has been running
Creative fatigue flagged before it drags your CPA up
A creative roadmap ranked by expected impact, so production starts where the money is

Gaps to fill

Customer & competitor research

Every ad starts with evidence. We mine what your customers say and what your competitors run before we write a single script.

What’s included:

Customer reviews and surveys turned into hooks in your buyers' own words
Competitor teardowns from the Meta Ad Library: angles, offers, and their longest-running ads
Winning angles from our database of past ads, matched to your product

Hooks & scripts

UGC production

Real people, scripted from research. We source creators, write the briefs, and manage every revision until the ad is ready to run.

What’s included:

Creators sourced and vetted to match your customer, not just your budget
Scripts and briefs written from research, so creators sell instead of improvise
Usage rights handled, so you can run every asset without surprises

Creator footage

Statics & video production

Our in-house team produces 1,000+ ads a month: statics, motion, and video edits in your brand, delivered ready to launch.

What’s included:

Statics and video edited in-house by our own team
Every ad delivered in the formats your channels need: feed, story, Reels
Fresh batches weekly, so the algorithm always has something new to test

Weekly batch

Creative testing

Fresh creative launches weekly. Losers get cut, winners get scaled, and every result sharpens the next brief.

What’s included:

Weekly launch cadence, so no batch sits on the shelf
Winners and losers called on real performance data, not opinions
Hooks, angles, and formats tested one variable at a time, so we know why an ad won

Real results

Creative performance analysis

Every ad is graded on the revenue it drives, not clicks or platform metrics. What won and why feeds straight into the next round.

What’s included:

Every ad graded on revenue and CPA, not likes and CTR
A monthly creative report: what won, why it won, what we're making next
A growing playbook of your winning angles, yours to keep

Next brief

your team

Your dedicated Ecommerce ad creative team

A dedicated ad creative team on your program from day one, every specialist with 7+ years of experience.

Creative Strategist

Decides what your ads say and why. Turns customer research, competitor ads, and your best reviews into briefs with a hypothesis behind every ad.

Ad Copywriter

Writes every hook, script, and caption in your customers' own language, pulled from reviews, surveys, and support tickets, not from a swipe file.

UGC Sourcing Specialist

Finds and vets creators who match your actual customer, manages the briefs and revisions, and handles usage rights end to end.

Video Editor

Cuts every UGC and video ad for the first three seconds: hooks tested, captions built for sound-off viewing, formats native to each placement.

Creative Designer

Produces the statics and image ads your campaigns run on, built from research instead of taste, and matched to your brand.

03 — ADS

1,000+ ads produced in-house every month

Here's what they look like. Actual ads running on client accounts: UGC, statics, and video, all made by our team.

LOCALIZATION

Take your winning ads into new markets

We produce ads in English, Spanish, German, French, Dutch, Italian, and Portuguese: not translated, but rewritten by native speakers so the hook lands the way it did at home. It's how COCOSOLIS took its creative into six new international markets.

Globe showing the countries Olifant Digital's clients sell in

case studies

Work with people who treat your brand like their own

Every result below came from the system you just read about: research-backed creative, made in-house and tested every week.

$699,786

Increase in Monthly DTC Revenue for Natural Pet Brand

Read Case Study

$179,009

Increase in Monthly DTC Revenue for Kids Carrier Brand

Read Case Study

$1,098,692

Increase in Monthly DTC Revenue for Beauty & Skincare Brand

Read Case Study

$361,590

Increase in Monthly DTC Revenue for Luxury Home Fragrance Brand

Read Case Study

$250,344

Increase in Monthly DTC Revenue for Plant-Based Protein & Supplement Brand

Read Case Study

211%

Increase in Monthly DTC Revenue for Jewelry & Accessories Brand

Read Case Study

"Olifant Digital is like an internal marketing team for us, not an outsourced company. They really do care about our brand & growth."

Smiling man with short brown hair wearing a white shirt and blue pocket square against a light textured background.

Plamen Stefanov

CEO at COCOSOLIS

"Working with Olifant Digital helped us to achieve our revenue and profit goals. In a few months, they scaled our brand from $50K to over $411K in monthly revenue. They are responsible for our SEO, Ad creative, CRO, and paid media across Meta and Google. Their team is dedicated and truly understands how to grow a brand profitably. We are excited to continue this incredible partnership!"

Portrait of a blonde woman with straight hair and neutral expression in front of a light background.

Emanuela Georgieva

CEO at The Magic Scent

"We've been working with Olifant Digital for over a year. The team is professional and highly involved, always willing to go the extra mile. Since we started working with them, we've seen clear growth in our revenue, and they always have a plan for what's next. They stay up to date and know how to keep improving. If you're looking for a committed ecommerce marketing agency, I'd recommend Olifant Digital."

Close-up portrait of a smiling woman with wavy blonde hair against a light background.

Britt Schoorl

Co-Founder at Wildride

"Olifant Digital helped us 4x our revenue profitably by handling our ad creatives, Meta and Google media buying, and Amazon management. They're organized, results-driven, and have become true partners in our growth."

Vince Polentes

CEO at Coat Defense

"They helped us navigate some very challenging scenarios, including getting our Meta ad account reinstated, implementing a full-funnel approach to marketing, and bringing a results-oriented mindset. They’ve also been very flexible, working with us to create a model that is mutually beneficial so we’re aligned on the success and growth of the business."

Portrait of a smiling man with short light brown hair wearing a light blue collared shirt.

Chris Manderino

CEO at LyfeFuel

"Olifant Digital helped us focus on profitability, remove wasted ad spend and improve our margins on Amazon and our DTC channels. Their advertising strategy has performed beyond our expectations. We can't wait to see the results in the coming year as we roll out the rest of their strategy for our brand."

Portrait of a middle-aged woman with light skin, dark hair pulled back, and a neutral expression.

Ximena Huergo

CMO at FreshTrends

why Us

Why brands choose Olifant Digital for ad creative

If performance does not improve in 60 days, we refund our management fees. Here's why we can offer it.

Research over taste

Every ad we make starts from customer reviews, competitor ads, and what's already won, so it has a reason to exist before it's produced.

In-house production

All 1,000+ monthly ads are made by our own team. The people who made last month's winner make next month's too.

Speed

Fresh creative every week. Your account never runs stale creative while a deck waits for approval.

Experienced Team

Everyone on your team has 7+ years of experience, and the people you meet before you sign are the people who run your program.

How we start working together

Before you pay us anything, you'll know exactly what we'd do, which team would run your account, and what it costs.

Apply for a marketing plan

Fill out a short application: your brand, your goals, and where you're stuck. We'll review it and tell you honestly whether we can help.

Receive your marketing plan

We build a plan tailored to your brand: the exact scope of work, the team who'll run it, and the monthly fee.

Meet your team and execute

Meet the people who'll run your account day to day before you sign anything. Once aligned, we start with the highest-impact work first.

Find out exactly what it takes to scale your brand.

Get your free marketing plan

Get Free Marketing Plan

Frequently asked questions about Ad Creative

Don't see your question? We'll cover it during your free marketing plan.

How much does ad creative cost?

Our services start from $2,000 per month on a month-to-month retainer. The exact price depends on two things: how much creative your account actually needs, and how much of it is UGC versus statics and video. A brand that needs 15 fresh ads a month is priced differently from one that needs 60, with creators to source and manage. We scope both in your free marketing plan, so you see the exact volume, the team, and the monthly fee before you pay anything. Every ad is then graded on the revenue it drives, so you always see what the creative made you next to what it costs.

How many ads will we get each month?

Our team produces 1,000+ ads a month across all clients; your account's volume depends on your ad spend and how many products you're pushing. Whatever the number, it ships in weekly batches, so the algorithm always has something new to test and your account never runs on fatigued creative.

How fast do we get our first ads?

Your first batch goes live within 14 days of kickoff. Research comes first: customer reviews, competitor ads, and past winners get turned into briefs before anything is produced, so the first batch is built on evidence, not guesses.

Do you work with brands that run their own ads in-house?

Yes. You get the same research, production, and weekly delivery, plus a weekly creative report telling your media buyer which ads to pause, which to scale, and why.

Who are the UGC creators, and do we own the content?

We source and vet creators to match your actual customer, write their scripts from research, and manage every revision. Usage rights are handled in every agreement, so you can run each asset in paid campaigns without surprises.

How do you know if an ad is actually working?

With read-only access to your ad account, we grade every ad on the numbers that matter: CPA and revenue, not likes or CTR. Every week you get the calls in writing: which ads to pause, which to scale, and why. What won feeds the next round of briefs.

Is there a contract, and do you offer a refund?

We work month to month, with no long-term contract. If performance does not improve in 60 days, we refund our management fees.

Alex Stoykov

CEO at Olifant Digital

Ready to feed your account winning creative?

Work with a team that produces 1,000+ ads a month in-house: research-backed, tested weekly, and graded on revenue. If performance does not improve in 60 days, we refund our management fees.

Get your free marketing plan

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