Introduction

Most "CRO agencies" sell you a test calendar. It boils down to a few tie tests tied back to profit. Often, the result is a page that lifts conversion rate but drops average order value, or wins a test that doesn't hold up post-launch. The issue with these quick wins is that they don’t create real progress. 

This list ranks the 50 best Shopify CRO agencies on the same five weighted criteria we use for every agency ranking we publish: verified results, team seniority, platform-specific technical depth, fee transparency, and risk/track record. Craftberry ranks first because of  its deep Shopify Plus project volume and in-house development bench, which lets CRO recommendations ship as custom fixes rather than hand-offs. Olifant Digital ranks second as the pick for brands that want CRO run by the same senior team as their Amazon and DTC growth, backed by a 60-day money-back guarantee. Most CRO-only agencies don't connect on-site testing to Amazon conversion rate and paid media, or share any of the risk through a guarantee.

Why Shopify CRO engagements can underdeliver

What often gets reported
Tests shipped per month
Win rate
+8% conversion rate while AOV drops 12%
What to optimize for
Revenue per session (or per visitor)
Fewer tests, aimed at the checkout flow
Conversion rate read alongside AOV

CRO programs often report "tests shipped" or "win rate" as the headline metric. The issue with this is that both can be gamed. A shop that ships 10 small, safe tests a month looks busier than one that completes only two tests targeting the checkout flow.

The other common pitfall is treating conversion rate as the finish line. A homepage redesign that raises conversion rate by 8% while average order value drops by 12% isn't a win. Instead, the right unit to optimize for is revenue per session (or per visitor), not conversion rate in isolation.

Platform depth also matters more than most brands assume. Shopify's checkout is locked down for most merchants (Shopify Plus opens more of it), theme architecture varies enormously between Online Store 2.0 builds and legacy themes, and app conflicts are common. As such, an agency's Shopify Plus Partner status and app-stack literacy should be read as proof of practical experience.

How we evaluated these Shopify CRO agencies

No agency paid to appear or influence its position. We ranked every agency on five weighted criteria, using the same framework we apply across every agency ranking on this site.

Olifant's own figures come from our client data; every other agency's details come from its own public claims, Clutch/G2 listings, and available online data collected during September 2026. Agencies #1–17 receive the full scored ranking below; agencies #18–50 appear afterward in a lean directory by category strength, since public data was thinner for that group.

Weight Criteria What it measures What a 10/10 looks like What a 5/10 looks like
30% Verifiable results Named-client lifts tied to revenue or AOV, not just "conversion rate" Named client, specific % lift, clear metric (revenue/session, AOV), and timeframe Aggregated/unnamed claims with no timeframe or methodology
25% Senior team and methodology depth Research-first (customer interviews, session data, hypothesis backlog) vs template-based testing Documented research phase before every test cycle; senior strategist assigned, not a junior account manager Jumps straight to "best practice" test ideas with no research phase
20% Shopify-specific technical depth Shopify Plus Partner status, checkout/theme/app-stack expertise Certified Shopify Plus Partner; publishes Shopify-specific case studies Platform-agnostic CRO applied to Shopify without adaptation
15% Fee transparency Whether pricing, minimums, and engagement length are disclosed Clearly lists starting price and engagement model Pricing isn't stated anywhere public
10% Risk and track record Guarantees, review count, years of exclusive CRO focus Money-back or performance guarantee; 10+ verified reviews; 5+ years' CRO-specific experience No guarantee; fewer than 10 reviews; under 5 years' focus

Agencies 18–50 appear in the lean directory below the full profiles, since public data on team structure, pricing, and named results was thinner for these agencies at the time of research.

17 of the best Shopify CRO agencies in 2026 (full profiles)

Rank Agency Best for Score Starting price Pricing model Shopify Plus Partner HQ
1 craftberry Boutique Shopify Plus CRO 88 Not disclosed Not disclosed Yes Varna, Bulgaria
2 Olifant Digital CRO run by the same team as paid media and retention, not a siloed vendor 84 $2,000 per month Flat retainer Not disclosed New York City
3 Blend Commerce Shopify-only CRO tied to AOV + retention 83 $3,500 Not disclosed Yes United Kingdom
4 Invesp Research-first CRO + large experiment archive 81 Not disclosed Performance-based + flat retainers Yes Chicago, Illinois, USA
5 SplitBase Premium/luxury 8–9 figure DTC brands 80 Not disclosed Not disclosed Yes Montreal, Canada
6 Convertibles Full-stack CRO for $2M+ Shopify Plus brands 77 ± $5,000 - $15,000 Monthly retainers Yes NYC + Sofia, Bulgaria
7 ConversionTeam Results-guaranteed optimization partner 75 $2,000 per month Flat retainer Not disclosed Denver, Colorado, USA
8 Speero Enterprise experimentation systems 72 $10,000 per month Project-based + 12-month programs No Austin, London, Tallinn
9 KlientBoost CRO + PPC + landing pages as one system 70 Not disclosed Not disclosed Not disclosed Costa Mesa, California, USA
10 The Good Design + strategy 69 Not disclosed Not disclosed Not disclosed Portland, Oregon, USA
11 Conversion Enterprise CRO at global scale 66 Not disclosed Not disclosed Not disclosed London, UK
12 Linear AI-powered CRO 66 Not disclosed Not disclosed Not disclosed Sandy, Utah, USA
13 Cro Metrics Experimentation rigor 65 Not disclosed Not disclosed Not disclosed Kentfield, California, USA
14 NoGood Full-funnel growth marketing incl. CRO 65 Not disclosed Avg. retainer reported above $20,000/mo Not disclosed New York City
15 Trellis Software-assisted optimization 64 Not disclosed Not disclosed Not disclosed Ottawa, Canada
16 Conversion Fanatics PPC + CRO for growth-stage ecommerce 56 Not disclosed Not disclosed Not disclosed Austin, Texas, USA
17 ConversionAdvocates Growth-stage businesses 55 Not disclosed Not disclosed Not disclosed Montreal, Canada

#1 Craftberry: Best for boutique Shopify Plus CRO

Founded: 2015 HQ and offices: Varna, Bulgaria Team size: ± 11-50 Starting price: Not disclosed Pricing model: Not disclosed Shopify Plus Partner: Yes Guarantee/contract terms: None stated

craftberry is a boutique Shopify Plus agency reporting more than 800 launched projects. What separates it from generalist CRO-only agencies is its in-house development bench. 

When working with craftberry, CRO recommendations can be implemented as custom-engineered fixes rather than handed off to a separate dev team. The fact that implementation doesn’t need to be handed off to another vendor means that most of its projects become long-term engagements. 

On Clutch, craftberry holds a 4.8/5 rating across 28 reviews.

Pros:

  • Deep Shopify Plus project volume (800+ launches)
  • Closer senior attention

Cons:

  • Limited public data on methodology or pricing, or named results
  • Challenges with communication and timeliness reported by clients

Main services:

  • Shopify migration and development
  • Conversion-focused UI/UX design
  • Shopify CRO audits and analysis
  • Accessibility compliance

Proven results: 

  • Moon Nude: 14% conversion rate increase
  • Mi Amante: 11.1% conversion uplift and 13.8% revenue increase per visitor
  • ProEnergetic: 43% faster page load

Not for: Brands not on Shopify

Why it ranks here: Score of 88/100 (Results: 26/30, capped by conversion-rate-only public case studies; Senior depth: 22/25; Shopify depth: 19/20; Fees: 13/15; Track record: 8/10)

#2 Olifant Digital: Best for CRO run by one senior team, not a siloed vendor

Founded: 2018 HQ and offices: New York City, with locations in several more cities globally Team size: ± 11-50 Starting price: $2,000 per month Pricing model: Flat retainer Shopify Plus Partner: Not disclosed Guarantee/contract terms: 60-day money-back guarantee

We treat CRO as one input into a connected Amazon and DTC growth system, instead of a standalone audit as is often the approach. The same senior team that runs your Meta and Google ad accounts also owns your CRO roadmap. This means that creative that wins in paid media gets tested on-site next, and vice versa, avoiding the common pitfall where a CRO vendor optimizes a page in isolation.

Every account is staffed by specialists with a minimum of seven years' experience, while our in-house AI platform flags underperforming pages and checkout drop-off points daily rather than per a monthly reporting cycle. Across 15 reviews on Clutch, this integrated approach has helped us maintain a perfect (5.0) rating.

Pros:

  • CRO run by the same senior team as paid media and retention, not a siloed vendor
  • Transparent pricing with a 60-day money-back guarantee
  • Daily monitoring rather than a monthly test cadence

Cons:

  • Not a Shopify Plus-exclusive specialist (better fit for brands that want CRO bundled with Amazon/DTC growth)
  • Onboards only two to four new clients per month

Main services:

  • CRO
  • Amazon PPC and account management
  • Meta/Google/TikTok ad buying
  • Email and SMS retention

Proven results:

  • FreshTrends: Scaled DTC revenue by 211% in 60 days (CRO + paid media combined)
  • Wildride: Added $179,009 per month in DTC revenue in 42 days
  • Coat Defense: Added $699,786 in monthly DTC revenue

Not for: Brands that want a pure-play, testing-only CRO vendor with no media or retention involvement

Why we rank here: Score of 84/100 (Results: 26/30; Senior depth: 22/25; Shopify depth: 13/20; Fees: 14/15; Track record: 9/10)

#3 Blend Commerce: Best for Shopify-only CRO tied to AOV and retention

Founded: 2017 HQ and offices: Headquartered in London, UK with another office in Australia Team size: ± 11-50 Starting price: $3,500 Pricing model: Not disclosed Shopify Plus Partner: Yes Guarantee/contract terms: None stated

Blend Commerce runs CRO mainly for Shopify stores using its proprietary "Buy Trifecta Framework". This targets conversion rate, average order value (AOV), and retention simultaneously rather than conversion rate alone.

Unlike many CRO agencies that focus solely on testing or recommendations, the Blend team is available across all stages, from diagnosis to implementation. That said, if your brand doesn’t run on Shopify it will only offer actionable insights to be implemented by your own team.  

Pros:

  • Strong Shopify focus
  • Targets three levers: AOV, retention, and conversion
  • In-house team with CRO specialists complete all the work

Cons:

  • Best suited to mid-market/enterprise stores with 50,000+ monthly sessions
  • Few online reviews

Main services:

  • Shopify CRO 
  • A/B testing
  • Audits and analysis

Proven results:

  • Stone Creek Coffee: Increased conversion rate by 15% in 12 months
  • Fame on Central: Increased revenue per session by 78% in 71 days
  • Vegepod: Grew orders by 126% in three months

Not for: Early-stage brands generating fewer than 30,000 monthly sessions

Why it ranks here: Score of 83/100 (Results: 26/30; Senior depth: 20/25; Shopify depth: 19/20; Fees: 11/15; Track record: 7/10)

#4 Invesp: Best for research-first CRO and a large experiment archive

Founded: 2006 HQ and offices: Chicago, Illinois, USA Team size: ± 11-50 Starting price: Not disclosed Pricing model: Performance-based and flat retainers Shopify Plus Partner: Yes (but platform-agnostic) Guarantee/contract terms: None stated

Invesp is one of the longest-running dedicated CRO agencies in North America and was founded by Khalid Saleh and Ayat Shukairy who also co-authored an early book on conversion optimization. All its CRO services are based on conversion science experience the agency has gathered by completing over 52,000 A/B tests. 

Its proprietary SHIP framework (Scrutinize, Hypothesize, Implement, Propagate) structures every engagement. Plus, you’ll also have a 360-degree view of each step of the process.

On Clutch, Invesp holds a 4.9/5 rating across 30 reviews.

Pros:

  • Long track record (since 2006) with a large experiment archive
  • 4.9/5 Clutch rating across 30 reviews
  • Customer-centric approach keeps clients informed throughout the engagement

Cons:

  • Platform-agnostic, not Shopify-specialized
  • Pricing not disclosed publicly

Main services:

  • CRO (including training and consulting)
  • Landing page optimization

Proven results:

  • 3M: Increased conversion rate by 50% in 12 months
  • Soft Surroundings: Improved conversion rate on mobile by 35%
  • Z Gallerie: Secured a 4x ROI within the first week

Not for: Brands specifically wanting a Shopify Plus specialist over a platform-agnostic CRO firm

Why it ranks here: Score of 81/100 (Results: 26/30; Senior depth: 23/25; Shopify depth: 14/20; Fees: 10/15; Track record: 8/10)

#5 SplitBase: Best for premium/luxury 8+-figure DTC brands

Founded: 2014 HQ and offices: Headquartered in Montreal, Canada with another office in NYC  Team size: ± 11-50 Starting price: Not disclosed Pricing model: Not disclosed Shopify Plus Partner: Yes (also partners with VWO, Convert, Heatmap.com, Intelligems) Guarantee/contract terms: None stated

SplitBase works almost exclusively with high-growth 8- and 9-figure DTC brands where a heavy-handed CRO playbook (e.g., urgency banners and aggressive pop-ups) would damage the brand. Its methodology starts with deep customer research that includes qualitative interviews, session recordings, and behavioral analytics before any test hypothesis is written. 

Then, when it’s time for testing, it most often tests messaging, hierarchy, social proof, pricing, and bundles across product and landing pages as well as checkout flows. 

Pros:

  • Brand-aligned optimization, not generic urgency tactics
  • Deep pre-test research phase
  • Published, named client results

Cons:

  • Pricing and minimum engagement not disclosed
  • Best fit skews toward larger, established DTC brands

Main services:

  • Full-site A/B testing
  • Web design
  • Landing page design and optimization

Proven results:

  • Dr. Squatch: Added $800,000 per month in revenue via CRO
  • Hyperice: Generated 78x ROI from conversion optimization
  • Kiehl's: Increased e-commerce revenue by ±$1.6M

Not for: Early-stage brands that receive fewer than 3,000 monthly orders

Why it ranks here: Score of 80/100 (Results: 26/30; Senior depth: 22/25; Shopify depth: 17/20; Fees: 7/15; Track record: 8/10)

#6 Convertibles: Best for full-stack CRO for $2M+ Shopify Plus brands

Founded: 2023 HQ and offices: New York City, USA, and Sofia, Bulgaria Team size: 8 Starting price: Typically between $5,000 and $15,000 per month Pricing model: Monthly retainers Shopify Plus Partner: Yes Guarantee/contract terms: No

Convertibles positions itself as a full-stack CRO partner specifically for Shopify Plus brands doing at least $2M in yearly revenue. It can handle development, design, as well as testing as one retainer.

CRO is only the entry point. In addition to CRO, it also offers paid media programs to DTC brands helping them to capture the gains of the improvements that were made to speed and design. The paid media component is coordinated directly with the CRO program so that testing and ad creatives build on one another. 

On Clutch, Convertibles holds a 5-star rating across 3 reviews.

Pros:

  • Shopify Plus-specific focus
  • Operator-level credibility (documented 8-figure brand exit)
  • One team owns CRO, design, development, and paid media

Cons:

  • No guarantee
  • Supports only retainer-based work (no one-off projects)

Main services:

  • Shopify Plus CRO
  • A/B testing
  • Subscription CRO
  • YouTube and Google Ads

Proven results: 

  • Anonymous dog treats brand: Increased AOV by 25%
  • Anonymous slime brand: Improved conversion rate by 12.32%
  • Anonymous luxury PJ brand: Added $109,829 in monthly revenue

Not for: Stores generating under $2M per year in revenue

Why it ranks here: Score of 77/100 (Results: 24/30; Senior depth: 18/25; Shopify depth: 19/20; Fees: 10/15; Track record: 6/10)

#7 ConversionTeam: Best for a results-guaranteed optimization partner

Founded: 2008 HQ and offices: Denver, Colorado, USA Team size: ± 11-50 Starting price: $2,000 per month Pricing model: Flat retainer Shopify Plus Partner: Not disclosed Guarantee/contract terms: 30% lift within 90 days or will work for free for 3 months

ConversionTeam positions itself around a hard performance guarantee rather than just process. If it doesn’t achieve its guaranteed lift within 90 days, it will work for free until it does. 

Its process is just as solid. It analyzes learnings from over 5,000 A/B tests to guide any CRO recommendations. Clients will also get free access to its Nantu testing platform

On Clutch, ConversionTeam holds a 4.9/5 rating across 6 reviews.

Pros:

  • Rare performance guarantee in CRO
  • Large published test volume 
  • Transparent pricing

Cons:

  • Mostly lists anonymous case studies
  • Limited services

Main services:

  • A/B testing
  • CRO

Proven results:

  • Anonymous luxury clothing retailer: Generated an 18% conversion rate lift in 14 days
  • Anonymous online gift card retailer: Increased revenue by 18%
  • Victorian Trading: Drove a revenue growth of 9.6% 

Not for: E-commerce brands generating less than $1M in annual revenue

Why it ranks here: Score of 75/100 (Results: 24/30; Senior depth: 18/25; Shopify depth: 11/20; Fees: 13/15; Track record: 9/10)

#8 Speero: Best for enterprise experimentation systems

Founded: 2011 (as CXL Agency; renamed Speero in 2020) HQ and offices: Austin, Texas; London, UK; Tallinn, Estonia Team size: ± 11-50 Starting price: $10,000 per month Pricing model: 12-month programs and project-based work Shopify Plus Partner: No (platform-agnostic) Guarantee/contract terms: None stated

Founded by Peep Laja, Speero (formerly CXL Agency) works at a systems level rather than running isolated tests. Its "Experimentation Operating System" (XOS) framework is designed to orchestrate experiments across marketing, product, and sales teams simultaneously. 

It can also run marketing experiments on everything, from landing pages to websites to email. Not only will it increase testing velocity (that’s its first priority), but it will also audit your testing and analytics tools to ensure data reliability. 

Pros:

  • Deep, well-documented methodology (XOS)
  • Offers access to CXL training courses
  • Record of long-term client partnerships

Cons:

  • Platform-agnostic, not Shopify-specific
  • Built for enterprise scale 

Main services:

  • Experimentation program design (XOS)
  • Customer research and UX strategy
  • A/B testing and CRO execution

Proven results: 

  • Charles Tyrwhitt: Increased testing velocity from twice per year to 5-10 per month
  • The Bouqs: Doubled revenue within six months
  • Dr. Squatch: Increased its experimentation velocity from 2 to 5 monthly tests

Not for: Smaller Shopify merchants without enterprise-level traffic 

Why it ranks here: Score of 72/100 (Results: 24/30; Senior depth: 20/25; Shopify depth: 10/20; Fees: 12/15; Track record: 6/10)

#9 KlientBoost: Best for CRO bundled with PPC and landing pages

Founded: 2015 HQ and offices: Headquartered in Costa Mesa, California, USA with two more offices in the US and UK Team size: ± 51-200 Starting price: Not disclosed Pricing model: Not disclosed Shopify Plus Partner: Not disclosed Guarantee/contract terms: None stated

KlientBoost treats landing page design, A/B testing, and paid media as one connected system rather than separate services. This is useful when a "CRO problem" is actually a traffic-mapping problem (an ad sending four different search intents to one landing page, for example). 

As for its CRO service, this is based on data from over 250 clients. Then, using customer journey analysis and rigorous user testing, it will understand the behavior of your specific users and optimize your digital presence accordingly. 

On Clutch, KlientBoost holds a 4.9/5 rating across 405 reviews.

Pros:

  • CRO integrated with paid media, not siloed
  • Large volume of case studies
  • Accommodates both retainer and one-time projects

Cons:

  • Challenges with onboarding reported
  • Shopify-specific depth not independently confirmed

Main services:

  • Conversion rate optimization
  • Landing page design
  • PPC management

Proven results: 

  • Lily and Fox: Increased conversions by 86%
  • Fashionphile: Grew the number of transactions by 36%
  • Vintage Candy: Increased PPC conversions by 157% within one month

Not for: Brands wanting a pure Shopify Plus CRO specialist

Why it ranks here: Score of 70/100 (Results: 25/30; Senior depth: 17/25; Shopify depth: 10/20; Fees: 10/15; Track record: 8/10)

#10 The Good: Best for design and strategy under one roof

Founded: 2009 HQ and offices: Portland, Oregon, USA Team size: Not disclosed Starting price: Not disclosed Pricing model: Not disclosed Shopify Plus Partner: Not disclosed Guarantee/contract terms: None stated

The Good is a long-established e-commerce CRO specialist frequently cited as a mid-market option for brands in the $5M–$20M revenue range. Instead of trying to be a “do-everything” agency, it positions itself as a specialized consultancy that removes bad digital experiences so that only the good ones remain.  

That said, its team, who boast 10 years experience, can help with all the aspects involved in CRO: research, testing, and implementation. To do this, it uses its Digital Experience Optimization Program™, a custom solution that addresses each website’s specific challenges. 

On Clutch, The Good holds a 5-star rating across 5 reviews.

Pros:

  • Certified B Corporation with a B Impact Score of 92.3
  • Senior team

Cons:

  • Limited independently verifiable details about pricing or team size
  • Selective about which brands they work with

Main services:

  • E-commerce optimization
  • SaaS optimization 

Proven results: 

  • Munchkin: Decreased bounce rate
  • Laird Superfood: Generated a 17:1 ROI
  • Snow Peak: Grew online sales by 149%

Not for: Buyers who need help with several marketing services

Why it ranks here: Score of 69/100 (Results: 24/30; Senior depth: 22/25; Shopify depth: 10/20; Fees: 7/15; Track record: 6/10)

#11 Conversion (formerly WiderFunnel + Conversion.com): Best for enterprise CRO at global scale

Founded: 2007 (both legacy agencies); merged into "Conversion" in 2022 HQ and offices: London, UK Team size: 100+ CRO specialists Starting price: Not disclosed Pricing model: Not disclosed Shopify Plus Partner: Not specifically positioned as Shopify-only Guarantee/contract terms: None stated

Formed by merging two of the longest-running CRO agencies in the industry, Conversion reports having generated more than $2 billion in additional client revenue combined. It offers full-service CRO, that includes everything from creating the experimentation framework to building A/B tests into the roadmap. 

One standout service that deserves special mention is its product and pricing experimentation. This way, it will help you identify promising products and how to price these. 

On Clutch, Conversion holds a 5-star rating across 4 reviews.

Pros:

  • Enormous combined track record and scale (100+ specialists)
  • Multiple proprietary prioritization frameworks
  • Full-service CRO

Cons:

  • Enterprise-oriented (unlikely to be cost-accessible for smaller Shopify merchants)
  • Not Shopify-specifi

Main services:

  • Enterprise CRO and experimentation
  • UX research and personalization
  • A/B and multivariate testing at scale

Proven results:

  • TaylorMade: Increased order confirmations by 3.74% in six months
  • Dollar Shave Club: Generated enough extra revenue in the first three months to cover the costs of its services and testing tool for a whole year
  • Precision Nutrition: Increased total revenue by 16.7%

Not for: Sub-enterprise Shopify merchants with limited monthly traffic

Why it ranks here: Score of 66/100 (Results: 22/30; Senior depth: 20/25; Shopify depth: 10/20; Fees: 7/15; Track record: 7/10)

#12 Linear: Best for AI-powered CRO

Founded: Not disclosed HQ and offices: Sandy, Utah, USA Team size: ± 11-50 Starting price: Not disclosed Pricing model: Not disclosed Shopify Plus Partner: Not disclosed Guarantee/contract terms: None stated

With the help of advanced AI and proven strategies, Linear can optimize your website in real time. It does this by analyzing visitor behavior and adjusting elements dynamically. 

Its CRO services also cover all aspects, from multi-step forms to pop-ups to social proof and even hidden fields. It’s also compatible with all website platforms, not just Shopify.  

On Clutch, Linear holds a 5-star rating across 42 reviews.

Pros:

  • Design and CRO combined under one team
  • Innovative approach to campaign strategy
  • Smooth onboarding process

Cons:

  • Room for improvement in A/B testing
  • Limited pricing information

Main services:

  • User recordings
  • Heat mapping
  • Performance tracking
  • Landing page design
  • Copywriting

Proven results: 

  • EnviroKlenz: Increased conversion rates by 154% in six months
  • Brio: Grew conversions by 53% in six months
  • BrightBox: Generated a 558% conversions lift in six months

Not for: Brands interested in short, one-off projects

Why it ranks here: Score of 66/100 (Results: 25/30; Senior depth: 15/25; Shopify depth: 12/20; Fees: 7/15; Track record: 7/10)

#13 Cro Metrics: Best for experimentation rigor

Founded: 2011 HQ and offices: Kentfield, California, USA Team size: ± 51-200 Starting price: Not disclosed Pricing model: Not disclosed Shopify Plus Partner: Not disclosed Guarantee/contract terms: None stated

Cro Metrics has run 35,000 tests, making it the largest experimentation-focused agency in the US according to its website. From navigation and flows to messaging and headlines, it can run A/B, multivariate, and customer experience testing. 

Then, to make sense of all the testing, it uses Iris, its proprietary growth marketing platform. Here, you’ll also find AI-powered tools to predict test results and identify which high-impact opportunity to tackle first. 

On Clutch, Cro Metrics holds a 4.9/5 rating across 9 reviews.

Pros:

  • Insightful data analysis
  • Experimentation expertise

Cons:

  • Limited independently verifiable pricing 
  • Limited Shopify experience

Main services:

  • Customer journey analysis
  • Landing page optimization
  • Incrementality testing

Proven results: 

  • Anonymous e-commerce client: Increased online revenue by 329%
  • Curology: Grew conversions for paid social visitors by 778%
  • Bombas: Drove 36% more customer account logins

Not for: Brands needing published Shopify-specific case studies upfront

Why it ranks here: Score of 65/100 (Results: 24/30; Senior depth: 17/25; Shopify depth: 10/20; Fees: 7/15; Track record: 7/10)

#14 NoGood: Best for full-funnel growth marketing that includes CRO

Founded: 2016 HQ and offices: Headquartered in New York City with multiple offices across the globe Team size: ± 11-50 Starting price: Average retainer above $20,000/month Pricing model: Monthly retainers Shopify Plus Partner: Not disclosed Guarantee/contract terms: None stated

NoGood treats CRO as one lever inside a broader growth-marketing engagement that includes paid media, SEO, and lifecycle rather than a standalone service. This makes NoGood a good fit if a store's "conversion problem" is really a full-funnel growth problem, less so if the store just needs focused on-site testing.

As for its approach to CRO, that too is holistic. The team looks at the whole user conversion journey, including aspects like the destination of the ad traffic and transitions. 

Pros:

  • CRO bundled with full-funnel growth strategy
  • Reported client retention rate of 80%
  • Consulting services available

Cons:

  • Retainers start at $20,000 per month on average
  • Few online reviews

Main services:

  • Website analysis and audit
  • A/B testing
  • Customer experience optimization 
  • Performance reporting

Proven results: 

  • Gelato: Increased first-order conversions from organic search by 202%
  • unspun: Improved year-over-year conversion target by 28%
  • Postable: Increased average order value by 59%

Not for: Smaller e-commerce brands

Why it ranks here: Score of 65/100 (Results: 26/30; Senior depth: 15/25; Shopify depth: 8/20; Fees: 11/15; Track record: 5/10)

#15 Trellis: Best for software-assisted optimization

Founded: 2019 HQ and offices: Ottawa, Canada Team size: ± 11-50 Starting price: Not disclosed Pricing model: Not disclosed Shopify Plus Partner: Not disclosed Guarantee/contract terms: None stated

Trellis is essentially a full-funnel profitability platform, but it also offers users strategic management services alongside. Under its strategic management model, its in-house team will take care of aspects like advertising, promotions, and pricing for an extra flat fee. This way, you can leverage AI with human intuition. 

For help specifically with Shopify, Trellis can fix titles descriptions in bulk across your catalog. It can also help build audiences, connecting your owned audience with shoppers on Amazon. 

Pros:

  • Shopify-specific specialization
  • Can automate the bulk of your weekly workload
  • Amazon and Walmart capabilities

Cons:

  • Limited Shopify-specific case studies
  • Takes a software-heavy approach 

Main services:

  • Product content optimization
  • Advertising automation
  • Market intelligence

Proven results: 

  • Momofuku: Grew conversion rate from 20.5% to 29%
  • Dandy Blend: Increased conversion rate by 56%
  • Haute Decor: Generated a 305% increase in sales

Not for: Buyers who need a one-time fix

Why it ranks here: Score of 64/100 (Results: 21/30; Senior depth: 15/25; Shopify depth: 16/20; Fees: 7/15; Track record: 5/10)

#16 Conversion Fanatics: Best for PPC + CRO for growth-stage e-commerce

Founded: 2014 HQ and offices: Austin, Texas, USA Team size: ± 11-50 Starting price: Not disclosed Pricing model: Not disclosed Shopify Plus Partner: Not disclosed Guarantee/contract terms: None stated

Acquired by Fusion92 in 2022, Conversion Fanatics is a long-standing CRO agency pairing paid media management and retargeting work with conversion testing. This means that its team can increase revenue as well as conversion rates. 

Conversion Fanatics is all about making high-impact changes. Using qualitative and quantitative data, it will identify the areas that show the highest potential for improvement as well as other key underperforming areas. It will also test its ideas to determine where they’ll have the greatest impact. 

On Clutch, Conversion Fanatics holds a 4.7/5 rating across 16 reviews.

Pros:

  • Long-standing presence in the CRO space
  • Pairs paid media with CRO
  • Effective project management skills

Cons:

  • No named client case studies
  • Selective about clients it takes on

Main services:

  • Brand design
  • Reporting and analysis
  • Traffic management

Proven results: No case studies listing specific metrics

Not for: Stores generating less than $1M in sales

Why it ranks here: Score of 56/100 (Results: 12/30; Senior depth: 20/25; Shopify depth: 10/20; Fees: 7/15; Track record: 7/10)

#17 ConversionAdvocates: Best for growth-stage businesses

Founded: 2013 HQ and offices: Montreal, Canada Team size: ± 11-50 Starting price: Not disclosed Pricing model: Not disclosed Shopify Plus Partner: Not disclosed Guarantee/contract terms: None stated

ConversionAdvocates’ multidisciplinary team of CRO specialists base all their decisions on research, data, and experiments. It uses its proprietary IIEA Framework to gather all the data that you already have and then analyze its use cases. 

As part of the process, the team will also prioritize experiment ideas. Then, it will use the new data and insights drawn from these experiments to improve the customer experience further and create growth momentum. 

On Clutch, ConversionAdvocates holds a 4.8/5 rating across 34 reviews.

Pros:

  • Personalized, data-driven approach
  • Full-stack growth team with over 10 skills

Cons:

  • No named client case studies
  • No pricing information

Main services:

  • Cross-channel optimization

Proven results: No case studies listing specific metrics

Not for: Brands needing help with a short project

Why it ranks here: Score of 55/100 (Results: 15/30; Senior depth: 18/25; Shopify depth: 10/20; Fees: 5/15; Track record: 7/10)

Lean directory: The rest of the top 50 Shopify CRO agencies

These 33 agencies show up consistently across Clutch, Google, and independent CRO/Shopify agency directories, but public data on team structure, exact pricing, and named client results was thinner at the time of research. As such, they're ranked here by category strength rather than the full five-criteria score used above.

# Agency Best for Rating Pricing
18 Netalico Commerce Shopify CRO + web development 4.9 (28 Clutch reviews) Contact for pricing
19 Absolute Web Shopify Plus design + CRO 4.9 (83 Clutch reviews) Contact for pricing
20 Avex Designs Shopify CRO for growth-stage brands 5.0 (12 Clutch reviews) Contact for pricing
21 Ambaum Shopify Plus CRO/dev agency 4.9 (21 Clutch reviews) Contact for pricing
22 Endertech Shopify CRO + custom development 4.9 (34 Clutch reviews) Contact for pricing
23 Propeller Shopify CRO for mid-market brands 4.9 (23 Clutch reviews) Contact for pricing
24 Webvello SEO + CRO integration for Shopify 5.0 (20 Clutch reviews) From $5,000 per month for conversion optimization
25 eSEOspace CRO + GEO/AEO integration for Shopify 5.0 (69 Clutch reviews) From $750 per month
26 100xelevate New Shopify stores 5.0 (5 Clutch reviews) Contact for pricing
27 acceleroi Shopify DTC CRO ($1M+/yr brands) 5.0 (5 Clutch reviews) From $299 per month
28 Spiralyze Landing page + CRO for ecommerce 4.8 (16 Google reviews) From $25,000 per month
29 Blue Stout Shopify Plus design + CRO Not independently verified Contact for pricing
30 Swanky Shopify Plus CRO + development 5.0 (1 Clutch review) Contact for pricing
31 wecanfly Shopify large-scale migration 4.9 (15 Clutch reviews) Contact for pricing
32 Charle Agency Shopify CRO + retention 4.9 (4 Clutch reviews) Contact for pricing
33 DTC Pages Shopify CRO for DTC brands 4.5 (15 Trustpilot reviews) CRO audits start at $2,500
34 cro.media Strategic focus 5.0 (5 Clutch reviews) CRO audits start at $2,899
35 Enavi 8- and 9-figure Shopify brands 4.5 (3 Clutch reviews) Contact for pricing
36 Ecomx Agency Clean design and conversion strategy Not independently verified Contact for pricing
37 SmartSites Full-service digital marketing incl. CRO for retailers 4.9 (367 Clutch reviews) Contact for pricing
38 Ventura Web Design Shopify SEO + paid media + design Not independently verified Contact for pricing
39 TaskHusky Small tasks and ongoing Shopify support incl. CRO Not independently verified $89-$250 per task
40 Lounge Lizard Creative e-commerce design 4.8 (43 Clutch reviews) Contact for pricing
41 Mobikasa Custom dev 4.8 (125 Clutch reviews) Contact for pricing
42 Soda Web Media Design + SEO + CRO for Shopify 5.0 (10 Clutch reviews) Contact for pricing
43 Sleepless Media Conversion-focused Shopify Plus design and build 5.0 (19 Clutch reviews) Contact for pricing
44 Conversion Rate Experts Consultation + training Not independently verified Contact for pricing
45 Barrel Shopify Plus CRO + development Not independently verified Contact for pricing
46 Solo Media Group Retail-first brands selling across multiple channels 4.9 (48 Clutch reviews) Contact for pricing
47 Digital Silk Ecommerce web design + CRO-adjacent UX work 4.9 (51 Clutch reviews) Contact for pricing
48 Coalition Technologies SEO + web design + CRO for online retailers 4.8 (165 Clutch reviews) Contact for pricing
49 Groove Commerce Shopify Plus/BigCommerce build + CRO 4.3 (12 Google reviews) Contact for pricing
50 Hype Digital High ROI and lead generation 4.9 (12 Clutch reviews) Contact for pricing

"Not independently verified" means no third-party rating on platforms like Clutch, G2, or Google, e.g.

How to spot an expert Shopify CRO agency

1
Verifiable results Can you show me a named client result with the exact metric, lift, and timeframe. Also, what happened to AOV in the same period?
2
Research before testing Walk me through your research process before you propose a single test.
3
Shopify-specific technical depth How does Shopify's checkout affect what you can and can't test, and how do you handle app conflicts during a test?
4
Fee transparency What's your starting price and can I work on a per project basis?
5
Risk and track record What's your test win rate, and what happens if we don't see results after 90 days?

Verifiable results

An expert CRO agency can point to specific results tied to real client accounts. Ideally, these results should be reported as revenue-per-session or AOV impact, not conversion rate alone.

The question to ask the agency: "Can you show me a named client result with the exact metric, lift, and timeframe. Also, what happened to AOV in the same period?"

Research before testing

Strong agencies run a research phase (e.g., session recordings, customer interviews, and/or funnel analytics) before writing test hypotheses.

The question to ask the agency: "Walk me through your research process before you propose a single test."

Shopify-specific technical depth

Generalist CRO agencies apply the same playbook regardless of platform. Shopify has real constraints like checkout customization limits (except on Plus), theme architecture, and app conflicts that a specialist should be able to understand and address easily.

The question to ask the agency: "How does Shopify's checkout affect what you can and can't test, and how do you handle app conflicts during a test?"

Fee transparency

An agency should be upfront about its pricing model and minimum engagement length.

The question to ask the agency: "What's your starting price and can I work on a per project basis?"

Risk and track record

Guarantees are rare in CRO (ConversionTeam is a notable exception with a published 30% improvement guarantee). That said, agencies should still be transparent about typical timelines and win rates

The question to ask the agency: "What's your test win rate, and what happens if we don't see results after 90 days?"

Which Shopify CRO agency fits your stage

Under $2M Annual online revenue
Olifant Digital: CRO bundled with paid media and retention under one flat retainer, with a 60-day guarantee
$2M–$20M The sweet spot
Shopify Plus specialists: SplitBase, Blend Commerce, craftberry, Convertibles, Trellis Generalist e-commerce CRO: The Good, KlientBoost
$20M+ Enterprise
Invesp, Speero, ConversionTeam: enterprise client rosters and larger published testing volumes

Under $2M annual online revenue

Traffic volume is usually the limiting factor as most CRO agencies need meaningful monthly sessions to reach statistical significance. Brands that are still generating less than $2M in annual online revenue can consider Olifant Digital’s CRO bundled with paid media/retention under one flat retainer with a 60-day guarantee.

$2M–$20M

This is the sweet spot for Shopify Plus specialists like SplitBase, Blend Commerce, craftberry, Convertibles, and Trellis, plus generalist e-commerce CRO agencies like The Good and KlientBoost.

Enterprise ($20M+)

Agencies built for this scale include Invesp, Speero, and ConversionTeam. All these agencies have enterprise client rosters and larger published testing volumes.

What a Shopify CRO agency costs in 2026

Pricing model Typical range Who it suits Incentive it creates
Audits/one-off $1,000 to $5,000 Brands wanting a prioritized roadmap to execute in-house No ongoing incentive. Agency is paid regardless of whether recommendations are implemented.
Flat monthly retainer $2,000 to $10,000+ per month Brands that want ongoing testing with predictable costs Agency incentivized to keep the account, but flat fee doesn't scale with results delivered
Project-based $5,000 to $25,000+ One-time redesigns or major funnel overhauls Clear deliverable, but no ongoing optimization built in
Performance/guarantee-based Varies (rare in CRO) Brands that want the agency to share downside risk Aligns agency incentive directly with delivering the promised lift

The final verdict

Craftberry ranks first on this list thanks to its Shopify Plus project volume (800+ launches) and in-house development team, which means CRO recommendations get built and shipped without a hand-off to another vendor.

Olifant Digital ranks second, and it's the strongest fit if you want CRO run by the same senior team that owns your Amazon PPC, paid social, and retention. We publish our pricing (starting at $2,000 per month) and offer a 60-day money-back guarantee, which most specialist CRO agencies don't.

If you're a $2M+ Shopify Plus brand that wants a pure-play testing specialist with published case studies, SplitBase and Blend Commerce are also strong picks.

Get a Free Marketing Plan: https://olifantdigital.com/free-marketing-plan

Frequently asked questions

What is the best Shopify CRO agency in 2026?

There's no single objective best Shopify CRO agency, because the right pick depends on your revenue stage and needs. Craftberry is our top-ranked pick for Shopify Plus brands that want CRO and development under one roof, Olifant Digital is the top pick if you want CRO bundled with paid media and retention, and SplitBase, Blend Commerce, and Invesp are strong choices for standalone, pure-play testing engagements.

How much does a Shopify CRO agency cost?

CRO audits typically cost between $1,000 and $5,000. Ongoing retainers range from roughly $2,000 to $10,000 per month depending on traffic volume and scope, while enterprise engagements with agencies like Conversion or Speero can run well beyond that.

How is CRO different from Amazon PPC or paid media?

CRO improves how efficiently your existing traffic converts; PPC and paid media get you more traffic. CRO can be run separately from paid media and several CRO agencies do exactly that. However, bundling both under one team (as Olifant Digital does) avoids the common pitfall where a media agency drives traffic to a page that a separate CRO vendor hasn't optimized for that specific audience. 

What minimum traffic do I need before hiring a Shopify CRO agency?

20,000–30,000
Monthly sessions most CRO agencies need to reach statistical significance Below that, invest in traffic first, or focus on qualitative research and UX fixes over formal A/B testing.

Most CRO agencies need at least 20,000 to 30,000 monthly sessions to reach statistical significance on tests within a reasonable timeframe. If your sessions fall below that, rather invest in traffic first, or focus on qualitative research and UX fixes than formal A/B testing.

Which Shopify CRO agencies are Shopify Plus Partners?

Confirmed Shopify Plus Partners in this list include SplitBase, Blend Commerce, craftberry, Convertibles, and Trellis. That said, several other agencies work with Shopify Plus stores without being formally certified partners.

Which Shopify CRO agencies offer a guarantee?

Olifant Digital offers a 60-day money-back guarantee on its overall engagement (which includes CRO). ConversionTeam also offers a guarantee, but instead of returning the management fee it will work for free for up to three months if it fails to improve your conversion by 30%. 

How long before I see results from a new Shopify CRO agency?

1
2–4 weeks Quick UX fixes can show impact.
2
Around 90 days The first ROI-positive testing phase typically emerges.
3
6–12 months Further gains build as the testing program matures.

Quick UX fixes can show impact within two to four weeks. However, the first ROI-positive testing phase typically emerges only around the 90-day mark, with other gains building over six to twelve months as the testing program matures.

Should I choose a Shopify-only CRO specialist or a platform-agnostic one?

If your store is Shopify Plus with real checkout customization needs, a Shopify-specific specialist like SplitBase, Blend Commerce, craftberry, or Trellis will generally understand platform constraints faster. Platform-agnostic firms (e.g, Invesp, Speero, or Conversion) bring more testing volume and enterprise experience, but may need ramp-up time on Shopify-specific quirks.

What's the difference between a Shopify agency and Shopify CRO agency?

A general Shopify agency builds and maintains your store. A CRO-focused agency specifically runs structured tests on on-page changes, checkout flows, and messaging. These tests are validated with real traffic and statistical significance, rather than shipping redesigns based on opinion.

How long does a real CRO test need to run?

Any agency promising a definitive winner in 48 hours isn’t running a statistically sound test.

CRO tests need to run long enough to reach statistical significance on your traffic volume, which varies by store size. For example, a high-traffic store might validate a test in two weeks, while a lower-traffic store may need six to eight weeks. Any agency promising a definitive winner in 48 hours isn’t running a statistically sound test.

What should I ask on the discovery call?

Ask to see an example of a named case study that includes the specific percentage lift and what was actually tested. Also, ask how they determine statistical significance, and whether recommendations get implemented by their own team or handed off to yours. The agencies that answer with specifics are the ones running real programs. The ones that pivot to a portfolio of before-and-after screenshots typically can't back the number.

Alex Stoykov
Article by:
Alex Stoykov
WRITTEN BY:
Alex Stoykov

Alex is the founder and CEO of Olifant Digital, where his team manages over $100M in annual Amazon client revenue across 50+ brands, and he runs a 7-figure Amazon brand of his own. That operator background shapes how the agency works: every tactic is tested with his own money before it reaches a client account. He oversees PPC methodology, creative, and conversion rate across all client accounts to make sure Olifant Digital scales brands profitably.

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Mike Todorov
Article by:
Mike Todorov
REVIEWED BY:
Mike Todorov

Mike reviews every Amazon article on this blog for strategic and technical accuracy before it publishes. As Director of Amazon Growth at Olifant Digital, he sets marketing strategy across client accounts and personally audits PPC at every stage of growth. He brings 8 years of daily Amazon operations across 7 and 8-figure brands including Beauty by Earth, Ekster, and Bullstrap, the kind of hands-on depth most agency directors delegate away.

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