An Amazon agency's job is to make sure your products can be found and bought on Amazon. Typically, this involves managing your Seller Central or Vendor Central account, running sponsored ads, writing and optimizing your listings, creating images and A+ Content, and managing your stock so the best sellers don't run out in the middle of a campaign.
Agencies differ in how much work they do themselves, who does it daily, and how they charge you. Some focus on one or two marketplaces. Others run the entire growth plan, including the off-Amazon channels that feed into it.
BellaVix is a marketplace agency in Cary, North Carolina, that specializes in Amazon and Walmart. Its remote team manages seller and vendor accounts, PPC and display advertising, Walmart listings and ads, and creative work. Its services page lists monthly fees from $3,500 to $15,000+, or a performance-based percentage of sales.
Olifant Digital is a full-service Amazon and e-commerce marketing agency for established brands that want profitable growth. It is Amazon-first and run by experienced account managers, with dedicated teams for Walmart and Target and a separate DTC team for Meta and Google Ads. Every account is run by account managers with 7+ years of experience, and every engagement comes with a 60-day money-back guarantee: if you're not happy in the first 60 days, Olifant Digital refunds its management fees.
In this comparison, Olifant Digital breaks down services, team setup, pricing and communication so you can see where each agency sits and which one fits your brand.
The short answer
Why choose Olifant Digital over BellaVix for Amazon?
If you are hiring an agency to grow on Amazon, these are the five reasons brands pick Olifant Digital.
Olifant Digital is Amazon-first, while BellaVix splits its work between Amazon and Walmart. Olifant Digital also has dedicated teams for Walmart and Target, plus a separate DTC team for Meta and Google Ads.
BellaVix is still a good option if you want an Amazon and Walmart-only team, Vendor Central help, or a fee based on a percentage of sales.
Who is BellaVix?
BellaVix is a marketplace agency based in Cary, North Carolina, founded by Will and Ivonne Haire. It describes itself as a boutique marketplace agency with a fully remote team, and its work is concentrated on two marketplaces: Amazon and Walmart.
What BellaVix offers
BellaVix manages both Seller Central accounts (where you sell directly to the shopper) and Vendor Central accounts (where you sell wholesale to Amazon). It runs Sponsored Products and Sponsored Brands ads, as well as display and video ads through Amazon DSP.
The other half of BellaVix's business is Walmart, with dedicated service lines for Walmart account management and Walmart PPC. On the creative side, it handles product images, A+ Content and Amazon Store design. According to its contact page FAQ, it also helps brands expand into international marketplaces.
What to check before you sign with BellaVix
According to its services page, monthly fees range from $3,500 to $15,000+ depending on scope, or a performance-based percentage of sales from 0.5% to 5%, with no setup fees. The same page reports an average 3 to 5x ROAS, 200% year-over-year growth in a top client case and a 40% average conversion rate increase after listing optimization. BellaVix also publishes case studies. As with any agency, ask for the fee structure, contract terms and any guarantee in writing, and agree your call cadence before you begin.
Who is Olifant Digital?
Olifant Digital is a full-service Amazon and e-commerce marketing agency for established brands that want profitable growth, managing $100M+ in annual Amazon client revenue across 50+ Amazon accounts, with 98% client retention. Its full-service Amazon management covers strategy, daily PPC optimization, Amazon DSP, SEO, listings and creative, and profit tracking, plus Walmart and Target.
Senior account managers on every account
Every account is managed by senior account managers with a minimum of 7 years of experience. The person on your weekly call is the same person adjusting your bids during the week. You meet the team before you sign.
Execution runs on Olifant AI, its own platform: it analyzes every client account daily, and account managers act on what it finds the same day.
Wasted spend is rarely one big keyword. It is many small search terms that each cost a little and never sell, which is why Olifant Digital works every account every day. It also applies the Kill Threshold Rule, which pauses a keyword with zero sales once it has run for 14 days and spent twice what a single sale earns you before ad costs.
Pricing and the 60-day guarantee
Olifant Digital's services start from $2,000 per month and are custom for each project, based on the complexity and workload required. Ad spend is billed separately, and contracts are month to month.
Every engagement comes with a 60-day money-back guarantee: if you're not happy in the first 60 days, Olifant Digital refunds its management fees. It puts this in writing because you should be able to judge an agency on results before you commit long term.
Olifant Digital vs BellaVix side-by-side comparison
The table compares the two agencies on the points brands ask Olifant Digital about most when choosing between them.
| Criteria | Olifant Digital | BellaVix |
|---|---|---|
| Team structure | Senior account managers with 7+ years of experience | Fully remote team, headquartered in Cary, NC |
| Pricing model | From $2,000 per month, custom for each project | $3,500 to $15,000+ per month, or 0.5% to 5% of sales, no setup fees, per its services page |
| Guarantee | 60-day money-back guarantee: if you're not happy in the first 60 days, Olifant Digital refunds its management fees | No guarantee found on its website |
| Channels | Amazon (including DSP), Walmart and Target, plus Meta and Google for DTC brands | Amazon (including DSP) and Walmart |
| Amazon marketplaces | US, Europe and Australia | Helps with international expansion |
| Communication | Dedicated Slack channel and a weekly call | Slack collaboration; biweekly performance reports listed for Walmart services |
| Track record | 98% client retention across 50+ Amazon accounts | Published case studies and client reviews on its website |
| Typical client | Established brands that want profitable growth on Amazon, Walmart and Target, often with a DTC store | Brands that want a team focused on Amazon and Walmart |
Use the table as a first filter. If most of your growth happens on Amazon, the team, pricing and channel rows will usually decide it.
Services and channel scope
Both agencies cover Amazon PPC, DSP, listings and creative. Olifant Digital runs Amazon PPC daily and focuses on budget, search term work, and ACoS and TACoS, not just sales. For example, if you spend $10,000 a month on ads and make $40,000 in sales from those ads, your ACoS (advertising cost of sale) is 25%.
If your total sales that month, including organic, are $100,000, your TACoS (total advertising cost of sale) is 10%. When TACoS falls while sales grow, your ads are lifting organic sales too, and that is the number Olifant Digital watches most closely.
Walmart and Target
Both agencies manage Walmart. BellaVix runs it through two dedicated service lines. Olifant Digital runs Walmart Marketplace as its own channel, with a dedicated Walmart team: a Walmart account audit, listings rebuilt to Walmart's content standards, Walmart Connect ads (Sponsored Products, Sponsored Brands and Search Brand Amplifier) optimized daily, pricing and Buy Box management, and Walmart Fulfillment Services (WFS).
Olifant Digital doesn't copy your Amazon keywords and bids onto Walmart, because Walmart has its own search engine, its own shoppers and its own ad auctions. Every SKU is judged on what it earns after Walmart's referral and fulfillment fees, not on ACoS alone.
Olifant Digital also manages Target Plus, from getting a brand ready for Target's invite to running Roundel ads and tracking profit per product. No Target service was found on BellaVix's website. Amazon is still Olifant Digital's largest channel, with a separate DTC team running Meta and Google for brands that also sell on their own store.
Olifant Digital believes one team should look at your Amazon and website numbers side by side, so the two channels don't undercut each other on price or bid against the same shoppers.
What Olifant Digital sees in the accounts it manages
Agency claims are easy to make, so here is what Olifant Digital's own data shows. These numbers come from 50+ Amazon advertising accounts it manages, using 2026 data, with no client names.
The first two numbers explain how Olifant Digital works. Clear losers stay small because search terms are checked every day and cut early, and budget is spread across several targeting types that each need their own target.
| Targeting type | Share of Sponsored Products spend | ACoS |
|---|---|---|
| Auto and product targeting | 44% | 31% |
| Exact | 20% | 42% |
| Broad | 19% | 44% |
| Phrase | 12% | 29% |
Medians across the same accounts. Exact match is often treated as the safe choice, yet it ran at a higher median ACoS than phrase. That is why Olifant Digital sets targets per product and per match type, instead of one target for the whole account. Sponsored Display drew 78% of its sales from new-to-brand shoppers, which makes it a useful follow-up for people who viewed a product and left.
Team structure and communication
From day one you get a dedicated Slack channel for quick answers and a weekly call to review results and agree next steps. The same experienced team handles your ads, listings and catalog work, so you are never passed to someone new halfway through.
BellaVix mentions Slack for team collaboration during onboarding. Whichever agency you choose, agree the call cadence before the first month starts.
The Monday profit report
Every Monday you get a short report with profit and margin for every product, what is working, what the team cut and what it will do this week. It is built for owners who want to see whether ads are making money, not only how much they spent. One client told Olifant Digital on a call: "I also like the weekly updates that you do on Monday... I find that very helpful."
Whichever agency you pick, ask to see a sample weekly report before you sign. If it shows impressions and ACoS but no profit per product, you will be doing that math yourself.
What switching to Olifant Digital looks like
Proof and results
The quickest way to check what an agency says about itself is to look at results with real numbers.
Olifant Digital grew Wedge Guys by $305,771 in monthly Amazon revenue with 391% growth, grew Balanced Tiger's Amazon revenue 171% in two months with ACoS down 50% in 60 days, and tripled profit for Onsen Secret, adding $95,934 a month. See all Olifant Digital case studies.
Case studies are a snapshot. Here is current store data for three brands Olifant Digital manages on Amazon US:
BellaVix publishes case studies on its website, including listing, advertising and reimbursement work. With any agency you talk to, ask for named case studies and the ACoS, TACoS and conversion rate data behind them.
What clients say: BellaVix reviews and Olifant Digital reviews
What BellaVix clients say
BellaVix publishes client case studies on its website, including listing, advertising and reimbursement work.
What Olifant Digital clients say
Brian Dalton, founder of Wedge Guys, wrote in September 2026 that Olifant Digital helped grow their sales from $2 million to $4.5 million while keeping ROAS above 3.0:
"They have a full team, and everyone knows their role and responsibility." (Brian Dalton, Founder, Wedge Guys)
Doron Santo of OD International put it this way: "I see them as business partners and not just an agency."
Whichever agency you shortlist, read reviews from brands of your size and category, and ask for a reference you can call.
Which agency is right for you?
It depends on your channels, your markets and how much of the day-to-day work you want handled for you.
When BellaVix makes sense
BellaVix makes sense if you want a team focused only on Amazon and Walmart, with Walmart account management and Walmart PPC as dedicated service lines. It also fits brands that prefer a fee based on a percentage of sales over a fixed monthly fee.
When Olifant Digital makes sense
Olifant Digital makes sense if you want profitable growth, not just revenue. It starts with TACoS and profit, so you can see whether your ad growth is actually paying off.
It also fits if you sell on Amazon in the US, Europe or Australia, or if you want Walmart and Target support, with a separate DTC team handling Meta and Google for your store. And if you want to test an agency before you commit, Olifant Digital offers a 60-day money-back guarantee: if you're not happy in the first 60 days, Olifant Digital refunds its management fees.
Who Olifant Digital works best for
Olifant Digital works best for brands doing roughly $1M+ a year on Amazon. If you only need a one-off project like a batch of new listing images, a creative studio is likely a better match. If you are under roughly $1M a year on Amazon, focus on listings and a simple campaign structure first, and bring in an agency once ads are ready to scale.
Questions to ask both agencies
Before you sign with anyone, ask who will work on your account every day and how many years of experience they have.
Then ask what the fee covers and how it changes as you grow, what guarantee backs the engagement, which marketplaces and channels they manage, and which named clients you can call as references. Olifant Digital's Amazon full-service agency checklist walks you through the whole process.
Comparing other Amazon agencies? Read Olifant Digital vs Quartile, Olifant Digital vs Amazon Growth Lab and Olifant Digital vs SalesDuo.
Frequently asked questions
Why choose Olifant Digital over BellaVix for Amazon?
Olifant Digital puts senior account managers with 7+ years of experience on your Amazon account every day, working to a clear rulebook: a TACoS and profit goal for every product, the 1-1-1-1 campaign structure and the Kill Threshold Rule. The team runs the whole Amazon business, not only the ads: PPC and DSP, SEO and listings, conversion rate optimization and A/B testing, catalog, creative, inventory, reimbursement claims and account health, and services start from $2,000 per month, month to month, with a 60-day money-back guarantee: if you're not happy in the first 60 days, Olifant Digital refunds its management fees.
Is BellaVix a good Amazon agency?
BellaVix is an Amazon and Walmart agency with published case studies on its website. Its focus on Walmart suits brands that treat it as a core channel. Ask for references in your category, the fee structure and the call cadence before you sign.
What is the best BellaVix alternative for Amazon brands?
For established brands doing roughly $1M to $50M a year on Amazon, Olifant Digital is a strong alternative: senior account managers work your account daily, and a separate DTC team can run Meta and Google for your store, with every engagement backed by a 60-day money-back guarantee: if you're not happy in the first 60 days, Olifant Digital refunds its management fees.
How much does Olifant Digital cost?
Olifant Digital's services start from $2,000 per month and are custom for each project, based on the complexity and workload required. Ad spend is billed separately, and contracts are month to month.
Will I lose my campaign history if I switch agencies?
No. Your campaigns, search term data and sales history live in your own Seller Central and advertising accounts, not with the agency. When you switch, you remove the old agency's user access and give access to the new one, and everything you built stays in place. Olifant Digital starts by auditing that history.
How soon after switching should I expect to see changes?
The first few weeks go into cleanup: cutting search terms that spend but don't convert and fixing listings that hold back sales. Most brands see wasted spend fall first, and the bigger gains in sales and profit follow over the next two to three months.
How much access should an agency have to my Amazon account?
The agency needs access to manage your ads and listings, but you should always remain the owner. Give them a user with the right permissions, and keep the main login, payment details and Brand Registry in your name, so you can end any agency relationship without losing control of your store.
What should I prepare before my first call with an agency?
Have your last 12 months of sales by product, your current ad spend, your ACoS and your margin per product ready. It also helps to know which products you want to push and which to keep steady, so the quote and plan are built on real numbers.
Does Olifant Digital manage Walmart?
Yes. Olifant Digital manages Walmart Marketplace as its own channel: account audits, listings built to Walmart's content standards, Walmart Connect ads optimized daily, pricing and Buy Box management, and WFS. Olifant Digital has a dedicated Walmart team, and every SKU is judged on profit after Walmart's fees.
How much does BellaVix cost?
According to its services page, BellaVix charges monthly fees from $3,500 to $15,000+ depending on scope, or a performance-based percentage of sales from 0.5% to 5%, with no setup or one-time fees. Ask for the fee structure and contract terms in writing before you sign.
Final thoughts
BellaVix fits brands that want a team focused on Amazon and Walmart. Olifant Digital, Amazon-first, fits established brands that want profitable growth on Amazon, Walmart and Target, with senior account managers on the account every day and a separate DTC team for Meta and Google Ads.
You get senior account managers working your account every day and a written guarantee behind the work. To see what that would look like for your brand, get your free marketing plan, built around your goals and your account.
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Alex is the founder and CEO of Olifant Digital, where his team manages over $100M in annual client revenue across 50+ e-commerce brands. He sets the agency's strategy and methodology, audits client accounts, and reviews the team's work to make sure every brand is on track to hit its growth and profitability goals. He also leads team training, so the performance data and lessons from across all accounts shape how every account manager runs their clients.
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Mike reviews every Amazon article on this blog for strategic and technical accuracy before it publishes. As Director of Amazon Growth at Olifant Digital, he sets marketing strategy across client accounts and personally audits PPC at every stage of growth. He brings 8 years of daily Amazon operations across 7 and 8-figure brands including Beauty by Earth, Ekster, and Bullstrap, the kind of hands-on depth most agency directors delegate away.
